Janice Tranberg, President and CEO of both the Alberta and National Cattle Feeders’ Associations, advocates for cattle feeders on a broad range of policies and economic issues impacting the competitiveness of beef production in Alberta and Canada.

Previously Janice was the Executive Director of SaskCanola, Assistant Deputy Minister of Regulatory and Innovation for the Saskatchewan Ministry of Agriculture, vice president Western Canada for CropLife Canada, and Communications and Regulatory Affairs Director with Ag-West Bio. Janice started her career as a research scientist with Performance Plants Inc.

Janice sits on several industry and community Boards and committees, including the industry co-chair of the AAFC Animal Protein Roundtable. Recently, Janice was awarded the Queen’s Platinum Jubilee medal for her vocal and effective advocacy for the livestock industry in Alberta and Canada and the 2024 Saskatchewan Ag Graduates Lifetime Membership Award. She holds a diploma in horticulture from Olds College, and a Bachelor’s of Agriculture Science and Masters of Science from the University of Saskatchewan.

Married with two grown children, Janice and her husband reside in Millarville, Alberta.